Stop chasing work. Let it come to you.
We build your Google listing, your website, your review requests and your missed-call cover. All of it, up front, for free. You start paying when the work starts coming in.
Book my free callNothing to pay until it's working · £149/month after that · No contract
Someone in your area searched for your trade this morning.
They stood in their kitchen, looked at a leak, and typed your trade and their town into their phone. Three businesses came up on the map. They rang the top one.
That job is gone. It wasn't decided on price. It wasn't decided on how good you are or how long you've been going. It was decided by who came up.
That happens every day, in your area, for your trade. The hard part is you never see it. There's no missed call and no email. Nothing tells you it happened.
Found. Chosen. Answered.
Three things have to happen before a stranger becomes a job. Get all three right and the phone rings. Miss one and it doesn't.
Found
Someone searches for your trade in your area, and you come up.
Not your website. The map at the top of the page with the pins on it. That's the bit people look at, and that's where they press call from. If you're not in there, you're not in the running — they were never going to scroll down and find you.
Chosen
Three come up. One gets rung. You want to be the obvious one.
That decision takes about four seconds. Reviews, photos of real work, and whether the job they need is actually written down as something you do. Nobody reads any further than that. Two of the three get nothing, and they'll never know they were in the running.
Answered
The phone goes while you're up a ladder. They still get a reply.
Straight back, within seconds, without you doing anything. It takes their details and tells them when you'll ring. They're not left wondering, and — this is the bit that costs you — they're not ringing the next name down the list while they wait.
Most trades have got one of these covered. Sometimes two.
One out of three doesn't ring the phone. That's usually the whole story.
You've probably tried one of these.
None of them is a daft idea. They each cover one leg and leave the other two.
Checkatrade, MyBuilder and the rest
Fair enough — they do get you found. People are searching on them and your name is in front of those people.
But you land on a list next to three other lads, all quoting the same job, and the only thing left to separate you is who goes cheapest. You're renting that spot as well. Stop paying and you're gone the same day, with nothing left behind.
A website
A proper one is worth having, and it's yours, which is more than you can say for a lead site.
But nobody is typing your business name into Google. They don't know your business name — that's the whole problem. It's a good shop down a back lane with no sign on the road.
Word of mouth
The strongest thing there is. Somebody tells their neighbour you did a good job — you can't buy that.
Then the neighbour Googles you before they ring. If there's next to nothing there, the doubt sets in. A consumer survey by BrightLocal this year found nearly half of people won't consider a business with fewer than 20 reviews. Recommended or not, that's a filter you don't get through.
Each one does about a third of the job. That's why none of them fixed it.
A roofer in Burnley.
Been going years. Knows what he's doing, does a proper job, never had to advertise in his life — every job came off the back of someone he'd worked for before.
But if you searched for a roofer in his area, he wasn't there. Not further down the page. Not there at all. Google didn't have him as a roofer in Burnley, because nobody had ever told it that.
We rebuilt his listing from the ground up. Right categories. Every service written out properly instead of one word. Service areas mapped to the towns he actually covers, not just the one he lives in. Photos of his own work. And a website underneath saying the same thing back to Google.
Now he comes up for searches he was invisible for. Same roofer, same work, same van. Google just knows he exists.
All of it, built before you pay anything.
Five pieces. Each one is there to cover a leg of the three.
- Your Google Business Profile, built properly. Or rebuilt, if there's one there already doing nothing. Right categories, every service written out, service areas mapped to the towns you actually cover, photos of your own jobs. This is the one that puts you on the map. Found
- A website. Straightforward, quick to load, reads properly on a phone because that's where they'll open it. It tells Google what you do and where you do it, and it gives people something solid to look at when they check you out. Found + Chosen
- Review requests, sent automatically. Job's finished, the customer gets asked. No note on the dashboard to remind yourself, no standing in someone's drive feeling awkward about it. Reviews come in steadily instead of never. Chosen
- Missed calls answered for you. Phone goes while you're on a roof or under a floor, they get a text back within seconds. It takes what they need and tells them when you'll ring. They stop looking. Answered
- Local SEO, ongoing. Getting onto the map is the start of it. Staying there while everyone else has a go takes work every month. That's the part we keep doing after the build is done. Found
The three results at the top of the map. That's the whole game.
We build it for free. You pay when it's working.
That's the arrangement, and if your first thought is "what's the catch", that's the right thing to think. So here it is properly.
We build everything on that list at our own cost. No setup fee, no deposit, nothing up front. You don't pay while it's being built, and you don't pay when it's finished either. You start paying when the work starts coming in.
Then it's £149 a month. No contract, cancel whenever you want.
Why do it that way? Because nobody in this trade believes a word of this until they see their own phone ringing, and fair enough — you've probably been sold something before. We could spend an hour trying to talk you round, or we could just build it and let you watch what happens.
It keeps us honest as well. If it doesn't work, we've done a few weeks of work for nothing. So we don't take on jobs we don't think will work, and we'll tell you on the call if we think yours is one of them.
We only take on a handful of trades each month
Every client gets the full build up front, on our time and our money. There's a limit to how many of those we can do properly in a month, and we'd rather do four well than ten badly. When the month's full, it's full.
One business per trade, per area
We won't take on two roofers in the same town. They'd be fighting each other for the same three spots on the map and we'd be working against ourselves. Whoever comes to us first has that area.
Who this is for
It works best if you've already got a steady run of jobs coming through and some way of knowing when one's finished — even if that's just you at the end of the week. That's what the review requests hang off. If you're only just starting out and the diary's empty, the honest answer is that this isn't the right time, and we'd say so.
Free to build · £149/month once it's working · No contract
Three steps, and almost nothing for you to do.
Twenty minutes of your time, near enough, and then you're back on the tools.
A quick call
Twenty minutes. What you do, where you work, what sort of jobs you want more of. We'll tell you straight whether we think it'll work for you.
We build it
Listing, website, review requests, missed-call cover. We need access and some photos of your work off you at the start. After that, nothing.
It goes live
You start showing up, and the calls start. Once they're coming in, that's when the £149 a month starts. Not a day before.
Stop chasing work. Let it come to you.
Book my free callQuestions we get asked
What's the catch? Why would you build it for free?
There isn't one, but we understand why you'd ask. Nobody believes this works until they see their own phone ringing with their own jobs on the other end. We can talk at you for an hour or we can just build it and let the calls make the argument for us.
It only seems fair we get paid once it's actually working. That's why it's set up this way round.
What if it doesn't work?
Then you don't pay. That's the whole arrangement. We've done the work and we've worn the cost of it.
How long before I see anything?
Google isn't instant and anyone telling you they'll have you top of the map in a fortnight is guessing. The build itself takes a few weeks. A listing that's been done properly usually starts showing for something not long after that. Reviews build up over the months after, and the map positions tend to follow the reviews rather than lead them.
What we will say is that you're not paying while any of that is happening. The clock only starts when the work does.
I've paid someone for SEO before and got nothing out of it.
Heard that a lot, and it's exactly why we work this way round. Ask most people what the last agency actually did for the money and they can't tell you — a report full of graphs and no more calls than before.
You'll get a count every month of the calls that came in off your Google listing. Not impressions, not rankings, not traffic. Calls. If that number isn't moving, you'll know before we do.
I haven't got a Google listing at all.
That's fine, and honestly it's often the better starting point. We set it up from scratch, done right first time, with nothing to undo.
It also makes the whole thing easy to judge. You had nothing before, so every call that comes through it afterwards came from work we did. No arguing about what would have happened anyway.
Couldn't I just do this myself?
You could. None of it's a secret and most trades are more than capable of working it out.
Almost nobody does, though. It's evenings and weekends of fiddly admin after a full day on site, and it never quite gets to the top of the list. And doing one bit of it doesn't move anything — a tidy listing with no reviews behind it, or reviews and a phone nobody answers, and you're still losing the same jobs.
What happens to the website if I cancel?
The Google listing is in your name from day one and stays with you — we're just working on it. Nobody can take that off you, including us.
The website we'll hand over. You can host it wherever you like or take it to someone else. What stops when you cancel is the ongoing work: the SEO every month, the review requests going out, the missed-call cover. We don't pull anything down or hold it over you.
Do I need to be technical?
No. Twenty minutes to give us access to a couple of things and send over some photos of your work, and then nothing. You won't be logging into anything or learning any software. If it ever needs doing, we do it.
What do you need from me to get started?
Four things, and only at the start:
Access to the Google account your listing sits under, if you've got one. Photos of jobs you've done — phone photos are fine, they're better than stock pictures anyway. Your logo if you have one. And something showing your business address, because Google wants to verify you're real before it'll put you on the map.
Is there a contract?
No. Cancel anytime, no notice period, no fee for leaving. If we're not earning the £149 you shouldn't be paying it.
Get found. Get chosen. Get the call.
We build the lot before you pay a penny. Twenty minutes on the phone tells you whether it's worth doing.
Book my free callFree to build · £149/month once it's working · No contract · One business per trade, per area